Program Overview
In the 91心頭利 Marketing program, we focus on customer needs and how every marketing decision concentrates on fulfilling those needs. Through the study of consumer behavior, marketing research, event planning, professional selling, and social media marketing, we emphasize the value that each marketing function will provide to our customers.
We analyze how product development, advertising, pricing, and digital marketing benefit consumers.
Why Marketing at 91心頭利?
professional involvement
Marketing students have access to professional involvement, such as touring local businesses and observing their marketing efforts, consulting for a business client to provide marketing research, and designing press releases that highlight new products and services.
Experience and development
You will benefit from experience in:
- Developing a marketing plan
- Creating a marketing strategy
- Marketing a product
- Analyzing and interpreting consumer data
Program Network
The business department at 91心頭利 provides many different events and opportunities to make professional connections with people helping students build up their network and skills in the professional environment.
Post-Graduate Opportunities
The 91心頭利 Graduate program offers a number of post-graduate degrees for those with a Management undergraduate education including an MA in Organizational Leadership and an MBA.
Get Real World Experience
The Marketing program offers an internship during your junior and senior years. 91心頭利 students have interned at places like:
- Elgin Chamber of Commerce
- The Chicago Auto Show
- Angularis
What Can You Do with a Marketing Degree?
91心頭利 graduates from the Marketing program have gone on to work as:
- Marketing Managers
- Digital Marketers
- Product Managers
- Senior Merchandise Planners
- Consultants
- Event Planners
- Brand Managers
- Social Media Coordinators
- Research Analysts
- Public Relations Directors
Find Success at 91心頭利
